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Digital Marketing Coordinator

Bromley, England, United KingdomSales & Marketing

Job description

The Digital Marketing Coordinator will be responsible for creating and executing marketing campaigns across various digital platforms, including social media, email, and paid advertising.

The ideal candidate will have experience in graphic design, social media management, and data analysis. They will be able to provide insight on how the company can increase its social media following/reach and drive more traffic to the website.

They will report to the Marketing Lead and work closely with the Marketing Manager to develop and implement effective digital marketing strategies.

Job requirements

Key Responsibilities:

  • Generate and publish social media posts across various platforms, including Twitter and LinkedIn, and provide insight on how to increase the company's social media following and reach.
  • Create graphics and other visual content for small projects, such as landing pages, email campaigns, and digital ads. Providing insight on how to increase engagement and drive more traffic to the company's website.
  • Monitor and interpret website analytics and insights from email marketing and social platforms to optimise campaigns and content.
  • Co-develop and execute paid advertising campaigns on Google, LinkedIn, and other channels.
  • Collaborate with the Marketing Manager to create and execute digital marketing strategies that align with overall business objectives, with a focus on increasing website traffic and social media engagement.
  • Stay up-to-date with digital marketing trends and best practices.

Required Skills and Experience:

  • At least 2-3 years of experience in digital marketing, with a focus on social media management, marketing analysis and graphic design.
  • Experience analysing the impact of social media marketing and an understanding of Google Analytics.
  • Experience creating and executing paid advertising campaigns on Google, LinkedIn, and other channels.
  • Excellent communication skills and the ability to work collaboratively with cross-functional teams.
  • Strong attention to detail and the ability to manage multiple projects simultaneously.

Preferred Skills and Experience:

  • Experience with other digital marketing channels, such as email marketing and content marketing.
  • Familiarity with marketing automation software, such as Click Dimensions
  • Experience with graphic design software, such as Adobe Creative Suite.
  • Understanding of SEO best practices and knowledge of Ahrefs or similar

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